Topic: Marketing

Rinsed hooks up with Spot AI

USARinsed has recently integrated its systems with Spot AI. By combining license plate recognition (LPR) data from Spot AI with transactional and customer data from Rinsed, it has become easier for car washes to segment...Read more
|Comment|author: Rene Passet

Graphene is on the move

Trends In recent months, car wash chains like Mint Eco and Metro Express have started offering graphene coatings. Ceramic coatings are already part of many premium car wash packages nowadays. But what are they exactly? And...Read more
|Comment|author: Rene Passet

How to properly use social media

Trends in 2024In a world where digital technologies and social media are growing unstoppably, it is essential for companies in every industry to keep up with the latest trends. For the car wash industry, innovative social media...Read more
|Comment|author: Sandra Schäfer

Increase your customer loyalty

Brand loyaltyCompetition in the car wash and service station market is fierce. Every single customer should therefore be valuable and their return should be an important business objective. Customer loyalty can therefore be actively encouraged.Read more
|Comment|author: Sandra Schäfer

Crash course in marketing for car washes

Report from the CWSEHow do you create a successful marketing campaign around a car wash? Frank van der Steen of marketing company Fanwork gave an interesting session during the Car Wash Show Europe last week, in which he...Read more
|Comment|author: Rene Passet

Tommy’s 10 commandments 

At Tommy Car Wash Systems they understand employees have a big impact on how customers experience the car wash and whether they decide to come back. That’s why the American car wash company shares a...Read more
|Comment|author: Rene Passet

Rinsed hooks up with ICS

OPW Vehicle Wash Solutions’ ICS has announced a partnership with Rinsed software. Goal is to create a more streamlined on-boarding process for vehicle wash customers.Read more
|Comment|author: Rene Passet

Offering the right coffee can boost sales

Takeaway coffee is often part of the package at gas stations for motorists. At car washes, too, more and more operators are offering their customers a coffee for the waiting time during the car wash....Read more
|Comment|author: Rene Passet