Worldwide Valentine campaigns, show your car some love

Show your car some love

As a Car wash entrepreneur, you simply couldn’t afford to neglect Valentine’s Day. Car washes around the world offered special promotions, gift packages and discounts. Some go as far as offer free dinners with limo-service. We sampled a few.

Did you know that about 181.9 million Americans spend around $19.2 billion for Valentine’s Day gifts? That amounts to an average expenditure of $110 for a single gift for Valentine’s Day. These numbers are pre-covid, so expect an even bigger Valentine’s boom this year.

If your loved one has a beautiful car, why not treat him or her with a complete auto detailing service? And why should you choose this as a gift for Valentine’s Day, anyway?

Where’s the LUV?

A good offer comes from Florida-based Executive Express Car Wash, where the celebrate love with an ‘ultimate spa day’ at a 50% reduction rate

The offer of known car wash chain Splash is far less festive, with only a 10% discount for a full service wash & express detail for their Unlimited Members.

Strangely enough, Arizona-based Luv Car Wash (a big player with more than 70 locations) doesn’t seem to offer any Valentine discounts next week. Not a word about it on any of their socials. Talking about a clear shot for an open goal not taken.

Free car wash

Danish car care company Carecare Freaks offer a 10 % discount on all their products for the whole week leading up to Valentines Day, being it soaps, polish machines or fiber cloths.

In India, car company Suzuki Maruti is offering a nationwide Valentine’s Day service campaign, including a free car wash and discounts on repairs and parts.

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South African based Red Velvet Coffee Shop & Car Wash celebrates with a free coffee and cupcake with every wash and vacuum. Even though the country is struck by daily power outages, they promise to deliver a service even without electricity.

Dutch car wash chain UP Car Wash offers a special package called “for your love and for your car”. Customers will receive a free UP gift pack with the UP Inside-Out treatment for the car. This includes a microfiber drying cloth and a sweet surprise. “Sweet words, a sweet snack and a spotless car. If that’s not romance?” the Facebook announcement reads.

In Belgium, they’ve got something special lined up too. XL Carwash is aiming its arrows at all lovebirds. “Put Saturday, Feb. 18, in your calendar, because on that day XL Carwash is giving away a romantic evening to four couples”, their Valentine Special states.
Winning couples can first take their cars through XL Carwash for a comprehensive cleaning. After which a pink limousine (filled with a bottle of champagne ) appears for a free ride to an expensive restaurant. A romantic dinner for two makes for the perfect Valentine night. Car owners can win by sharing the post on Facebook and tagging friends in it.

At Belgian Carwash Typhoon, all lovers who stop by during the week of Valentine’s Day will receive a 5 euro discount on the Protect+ wash program.

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Author: Rene Passet

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