Rain kills sales in Northern and Western Europe
Rainy days in large parts of western and northern Europe are leading to significantly fewer car wash customers, according to CarwashPro’s poll. Entrepreneurs are noticing that things are much quieter now that the rain is pouring down.
Sweden, Norway and Denmark were suffering from storm Hans this week, with record downpours and lots of wind. Same goes for countries like Belgium, the Netherlands and Germany. It has been raining almost every day for the past month and this has not gone unnoticed in many car washes. Entrepreneurs who voted on CarwashPro’s poll unanimously agree: because of the rainy days it is a lot quieter in the car wash.
“Rain? No problem”
Because of the disappointing summer, all kinds of actions are being shared to lure customers to the car wash. Perfect Carwash in the south of the Netherlands tells its customers about the advantage of their covered vacuuming square: “After using the car wash, you can vacuum for free on the vacuuming square. Rain? No problem. Inside you’re nice and dry.”
In Germany, more than 92% of the interviewed carwash owners indicated that they clearly sell fewer washes than during last summer. Only 4% continue to wash at the same level this year as in previous years.
Good news is on the way though. Many European weather services announce a significant weather improvement later in the week. During the weekend large parts of Germany will experience temperatures over 30 degrees Celsius, with more sunshine and less rain.
Or as Autobedrijf Okken from the north of the Netherlands puts it: “Hopefully the sad rainy days are almost over and you can enjoy the summer to the fullest again from now on.”